Topics will include rights managed vs. royalty free, image portals, licensing, delivery systems, niche specialties, terminology, stock concepts, business practices, contracts, photo agencies, model releases, and a lot of great stories you won't find in any book!

Gain knowledge about the field from these experts: Phil Banko, a co-founder of Blend Images, the world's leading multi-ethnic commercial stock photography company; Rob Casey, photographer specializing in natural and cultural landscapes; Danita Delimont, founder and owner of her own agency, representing worldwide travel, nature and culture from 300 globally based photographers; Roger Ressmeyer, founder, CEO and chief photographer of Science Faction Images; Jonathan Ross, of the Andersen Ross stock photography production company, and co-founder of Blend Images and owner in Cultura Images, a European based Lifestyle stock agency; and Tom Wear, art director and editor, formerly with Corbis, Getty Images and Digital Railroad.

Put it on your calendar now!

No rsvp necessary, pay at the door.

For a map, click on MAP TO SCCC CAMPUS:

PARKING:

The entrance to the Campus garage is located at the corner of Harvard and Pine-one block west of Broadway on Capitol Hill.

Directions to the Commercial Photography Program's New 5th Floor Studios at Seattle Central Community College:

AFTER PARKING:

Make your way to the front of the main campus bldg.(red brick) as it faces Broadway.

Enter from the street through the center doorways. Directly in front of you will be a pair of elevators.

Take one of them to the 5th floor. Exit the elevator and proceed across the large open area until you come to a hallway on the left.

Follow the hallway until you arrive at the first set of double doors on your left. This is the entrance to the Commercial Photography Studios (rooms 5156-5158) where the meeting will take place.

Panelists: Dick Busher, William Wright, Rosanne Olson, and Debra Prinzing.

Synopsis:

The journey to produce a beautifully-illustrated book can be long and arduous, but also professionally gratifying.

Hear from a diverse panel of creators to learn how to move from concept to publication - and beyond - with a strong book idea. Learn how to transform great visuals and a solid story idea worthy of a few magazine articles into a solid book project.

The panelists will address:

• Book proposal development


• "Selling" to a publisher (contract work, advances, packaging, and more)


• Producing the project - visually and stylistically


• Working with a designer and art director


• Marketing and promotion - and beyond


• CMYK file production - do you dare?


• Proofing for printing - you must if you do the above!

Hear the highs and lows of this creative process and some honest advice for how to successfully collaborate, create, sell and promote a book in today's challenging book environment. Handouts will be provided.

Speaker Bios:


Dick Busher, a Life Member of ASMP, has been a commercial photographer since 1975. His company, Cosgrove Editions, has been a publisher and producer of printed publications since 1994. His photography has been featured in numerous architectural and interior design magazines, plus books on Japanese art and glass art. He was the co-author/photographer for Contemporary Homes of the Pacific Northwest (Madrona Publishers, 1980) and Food For All Seasons (Chronicle Books, 1990). For ten years Cosgrove Editions published Northwest Photography, an award winning regional source book. Books and calendars produced by Cosgrove Editions have won numerous gold medals and "best of show awards" from the largest juried international printing competitions.

ASMP Seattle N/W Executive Director, William Wright has worked as a commercial photographer since 1984. He specializes in architectural and garden assignments. Along with projects commissioned by designers and architects, his photography has been featured in numerous editorial publications. He is the photographer of three books, including Stylish Sheds and Elegant Hideaways (Clarkson Potter, 2008); Intimate Gardens (Gibbs Smith, 2008) and Window Dressings (Gibbs Smith, 2007). www.williamwrightphoto.com.

LA-based garden and design writer, Debra Prinzing is a national board member of the Garden Writers Association. She is the former "NW Style" columnist for the Seattle Post-Intelligencer and her feature stories now appear in the Los Angeles Times' Home section. She has a background in textiles, journalism, landscape design and horticulture. Debra is the author of five books, including Stylish Sheds and Elegant Hideaways (Clarkson-Potter, 2008), The Abundant Garden (2005), and Pacific Northwest Garden Survival Guide (2004). Her articles have appeared in Fine Gardening, Garden Design, Metropolitan Home, Cottage Living, Sunset, Better Homes & Gardens, Alaska Airlines Magazine, Seattle Homes & Lifestyles and Romantic Homes, among others. She also publishes www.shedstyle.com, a design blog.

Rosanne Olson is a Seattle-based fine art and commercial photographer whose clients include the Seattle Opera and the New York City Ballet. Her work has been featured in Communication Arts, PDN, View Camera and LensWork. She periodically teaches workshops about portraiture, lighting and creativity in Santa Fe, PCNW and at her studio. Rosanne's book this is who I am-our beauty in all shapes and sizes was published in 2008 by Artisan Books. The book is a five-year project that includes photographs and interviews with 54 women about body image and beauty. She and five women from the book were invited to Good Morning America the week the book was released. Rosanne will talk about her process-including presentation, finding an agent, finding a publisher, publicity, press and what she would do differently next time! (http://www.bodyimagebook.com and http://www.rosanneolson.com)

Put it on your calendar now!

Presentation begins at 7 pm, Doors open at 6:30

No rsvp necessary, pay at the door.

For a map, click on MAP TO SCCC CAMPUS:

PARKING:

The entrance to the Campus garage is located at the corner of Harvard and Pine-one block west of Broadway on Capitol Hill.

Directions to the Commercial Photography Program's New 5th Floor Studios at Seattle Central Community College:

AFTER PARKING:

Make your way to the front of the main campus bldg.(red brick) as it faces Broadway.

Enter from the street through the center doorways. Directly in front of you will be a pair of elevators.

Take one of them to the 5th floor. Exit the elevator and proceed across the large open area until you come to a hallway on the left.

Follow the hallway until you arrive at the first set of double doors on your left. This is the entrance to the Commercial Photography Studios (rooms 5156-5158) where the meeting will take place.

Do you panic when you have to discuss money with a client? Do you talk too fast, ramble or sound indignant? Do you give in too fast to a lower price or broad licensing terms?

Join Blake Discher for his highly acclaimed “Strictly Business 2” lecture on how to win jobs. Blake will teach you the steps to become a top negotiator. This critical skill can change your business in the most profound way: more and better work! Blake will walk you through real world scenarios, show you how to listen and talk to prospects turning them into loyal clients.

Seminar topics:

• Learn how to prepare for a negotiation.


• Researching the client.


• Increasing your clout.


• Listening skills.


• When is it time to walk away?


• The follow-up is critical.

When:

Tuesday, March 24, 2009

7:00 PM

Doors open half an hour earlier.

Where:

Art Wolfe's Gallery, 1944 First Ave S, Seattle

Register today!

Cost:

35.00 - ASMP Member

60.00 - Non-member

50.00 - Professional Association member*

20.00 - Student*

The Presenter:

Detroit photographer Blake Discher specializes in people photography for leading editorial publications and Fortune 500 corporations for advertising and annual reports throughout the world.

Blake's fascination with photography began in the eighth grade and he'ss been hooked ever since. He unselfishly shares his knowledge with students and other photographers through his involvement with the American Society of Media Photographers, most recently as an educator in ASMP's successful Strictly Business 2 conferences.

It's keen ability to make subjects feel at ease in front of the camera that takes him around the world to produce award-winning photographs for clients such as General Motors, DaimlerChrysler, American Airlines and Oracle.

A professional photographer for 20 years, he shares his home with his wife Lesley and his four year old son Blake. When not working, he’s usually tinkering with one of his British-made vintage Triumph automobiles. His work can be seen at www.fireflystudios.com. In addition, Blake’s other company, www.go-seo.com, consults for small businesses in search engine optimization.

“Absolutely amazing and dead on for business.”

- Joana Gribko

“Blake was inspirational, informative and amusing!”

- Terra Chandler

“Blake’s tell it to you straight style is perfect.”

- David Hillegas

“Incredible information - Blake has removed the smoke and mirrors of our business.”

- Alicia Eschwege

“I now know how to put my foot down respectfully.”

- Julie Birkemeir

Door Prizes:

A copy of Microsoft Expression Media (a $299 value)

A copy of The ASMP Professional Business Practices in Photography book

This program is sponsored by

Topics will include rights managed vs. royalty free, image portals, licensing, delivery systems, niche specialties, terminology, stock concepts, business practices, contracts, photo agencies, model releases, and a lot of great stories you won't find in any book!

Gain knowledge about the field from these experts: Danita Delimont, founder and owner of her own agency, representing worldwide travel, nature and culture from 300 globally based photographers; Jonathan Ross, of the Andersen Ross stock photography production company, and co-founder of Blend Images and owner in Cultura Images, a European based Lifestyle stock agency; and Ellen Boughn formerly with Dreamstime, who has been involved in the business of stock photography for over 30 years, will offer insights into new ways to license images such as ImageSpan and threats/opportunities from things such as Creative Commons.

Doors open at 6:30, presentation starts at 7.

Put it on your calendar now!

No rsvp necessary, pay at the door.

Hope to see you there.

For a map, click on the link below.

MAP TO SCCC CAMPUS

PARKING:

The entrance to the Campus garage is located at the corner of Harvard and
Pine-one block west of Broadway on Capitol Hill.

Directions to the Commercial Photography Program's New 5th Floor Studios at
Seattle Central Community College:

AFTER PARKING:

Make your way to the front of the main campus bldg.(red brick) as it faces
Broadway.

Enter from the street through the center doorways. Directly in front of you
will be a pair of elevators.

Take one of them to the 5th floor. Exit the elevator and proceed across the large open area until you come to a hallway on the left.

Follow the hallway until you arrive at the first set of double doors on your left. This is the entrance to the Commercial Photography Studios (rooms 5156-5158) where the meeting will take place.

Topics will include do's and don'ts, common mistakes, the right grip kit and the necessary paperwork including insurance, invoices and tax info.

So come gain knowledge about the field from the experts. Put it on your calendar now!

WHEN: Saturday April 11th from 9am to Noon.

WHERE: Seattle Central Community College, (5th Floor rooms 5156-5158)
1701 Broadway Seattle, WA 98122

ADMISSION: Free to all

Multimedia and Video

New Opportunities for the Still Photographer

Is video or multimedia an option for your business? How do you get started? How steep is the learning curve?

Paula Lerner and Gail Mooney, two accomplished still photographers, are expanding their markets and the reach of their work through the use of multimedia and video. Come learn how photographers can apply their skills to these new outlets. Lerner and Mooney will share their work; discuss the basics of each medium, the critical nature of good audio and careful lighting. This is a four-hour seminar.

Seminar Topics:

• Technology is changing how our clients communicate


• An introduction to multimedia


• An introduction to video


• Capture considerations for both mediums


• The importance of good audio


• The importance of good lighting


• Equipment considerations


• Making the business side work

The speakers:

Paula Lerner's passion for photographing people has taken her from the Amazon to Afghanistan. Since 1985 she has been commissioned by a wide variety of national and international clients in addition to pursuing her own projects. Her client roster includes Smithsonian, washingtonpost.com, Harvard, Children's Hospital Boston, Boston University and Business Week. Paula has experience in producing major multimedia features for journalistic venues as well as applying the same audio/visual storytelling skills to presentations for business and institutions. Although she continues to shoot still assignments, more and more of her time is focused on producing multimedia for both journalistic and commercial clients. She is currently at work on a long term project on women in Kandahar, Afghanistan. In this session she will discuss this transition and how multimedia can be both a profitable business option in addition to being an outlet for personal projects.

Gail Mooney, along with her partner Thomas Kelly, run Kelly/Mooney Productions, a visual communications company in New Jersey. Gail has 30 years of experience in still photography, shooting for international magazines, major corporations and advertising agencies. Gail started shooting 35mm motion footage for stock in 1996, and in 1999 started producing and shooting video projects. Since then, her company has become fully integrated with multimedia. She has also produced two short documentaries: The Delta Blues Musicians and Through the Hearts and Hands of Children about the New Jersey Youth Symphony. She is currently working on a multimedia documentary about two diverse high school groups retracing the Civil Rights Freedom Ride of the 1960's. Gail sees many opportunities for still shooters to expand into video and multimedia, and she feels that this is just the beginning of how technology will transform how we, as visual communicators, will deliver our message in the future.

"Gail and Paula have laid out a plan of how professional photographers can make the jump from still printed images into mulitmedia and video with practical information and real world scenarios, they don't pull any punches."

- Richard Kelly

"Gail's enthusiasm is contagious. I walked out of her seminar with a sense of excitement and revitalized energy."

- Robert Johnson

"I had been struggling with my first multimedia piece and Paula's presentation gave me the confidence and tools to move my work forward."

- Rebecca Sullivan

Door Prizes:

Two copies of the ASMP Professional Business Practices in Photography book

Registration options

Costs

• $50.00—ASMP Member


• $85.00—Non-member


• $75.00—Professional Association member *


• $0.00—Special price for students and faculty of the academic institution donating meeting space for this seminar *


• $35.00—Student *

When And Where

Other Registration Options

Attendance may be limited, so please register early.

WHEN: Thursday, May 7th: Presentation begins at 7 pm, Doors open at 6:30

WHERE: Art Wolfe Gallery 1944 1st Ave South, Seattle WA 98134

ADMISSION: $5 ASMP Members, $15 Non-Members, free to ASMP Student Members

Greetings all,

Please join us for a special event with photographer and photo-illustrator David Julian on: Creativity and Invention. Whether you shoot with a Hassleblad or a Holga, successful conceptual images begin in you mind, not in a camera. How can you stay inspired, intuitive, generate ideas and tackle technology to create from within?

Our evening begins with a brief presentation of ideas and images from Dave and from other artists around the globe. With a balance of practicality and humor, Dave will reveal how he tackles conceptual assignments, interprets stories and experiences personal invention through the medium of photographic art. Though deftly manipulated, no pixels will be otherwise harmed in this presentation.

Bio:

David Julian is a photographer and photo-illustrator who creates assignments for worldwide clients and markets his fine prints to collectors and for exhibitions. He publishes articles on creativity and is a gifted at teaching others how to expand upon their innate talent and confidently use today's digital tools. His sought-after individual and group workshops have been held in New Mexico, Maine, Washington, California, Hawaii, Costa Rica, Canada and Mexico. Dive into his world at DavidJulian.com.

Put it on your calendar now!

No rsvp necessary, pay at the door.

Hope to see you there.

Map link.

ASMP Seminars: Taking Control of Your Career, Presented by Judy Herrmann

Are you satisfied with the work you're creating? Do your clients appreciate what you bring to the table? Are you struggling to adapt to a changing marketplace and a down economy? Is your business taking you where you want to go?

Judy Herrmann will share real-world tactics for developing and implementing a plan that will take your career where you want it to go. You'll learn how to achieve your creative and financial goals, anticipate and adapt to business and technological change, and build a satisfying and stable photography business. Whether you're just starting out or have years of experience, the tools and techniques shown in this program will give you greater control over your future.

Seminar Topics:

• Get yourself moving in the right direction
• Complete an honest analysis of your career
• Prioritize your goals and activities
• Exploit your strengths, minimize your weaknesses
• Anticipate and successfully navigate change
• Case studies show you how this really works

The Presenter:

"Judy is inspirational, organized and perfect!"
Cindy Schafer

"Very thorough and generous."
Greg Leshé

"Precise and to the point — wonderful information"
Tony Arrasmith

"Thought provoking and honest"
Gary Buth

© 2008 Mike Starke, Herrmann+Starke

Judy Herrmann of Herrmann+Starke specializes in digital still life and lifestyle photography for advertising. Her work has appeared in Lurzer's Archive, Graphis, Communication Arts, the How International Design Annual and Pix Digital Annual. She has been recognized as an Olympus Visionary since 2000. She lectures extensively about digital photography and offers consultations on building a successful photography career. A past president of the American Society of Media Photographers, she received the United Nations' International Photographic Council's leadership award in 2008.

Costs

• $25.00—ASMP Member
• $50.00—Non-member


• $40.00—Professional Association member*
• $10.00—Student*

Other Registration Options

Besides registering via the ASMP web site, you can register by calling ASMP at 215.451.2767. Business hours are 9-5 Eastern time. Attendance may be limited, so please register early.

ASMP Seattle Event: Assistant Bootcamp Part II

Join us for the second part of our Assistant's Bootcamp where you'll learn all you need to know to be a good assistant. We'll learn the basics with lighting, camera equipment, grip, set up, and digital capture. A live set will show how it all goes down. Learn from experienced assistants and representatives from Glazers Camera, Hasselblad, the MAC Group and more.

So come gain knowledge about assisting in studios and on location. Put it on your calendar now!

For more information contact:

Tegra Nuess

ASMP Assistant Coordinator

206-491-9779

tegrastonenuess@gmail.com

For a map, click on the link below.

MAP TO SCCC CAMPUS

PARKING:

The entrance to the Campus garage is located at the corner of Harvard and Pine-one block west of Broadway on Capitol Hill.

Directions to the Commercial Photography Program's New 5th Floor Studios at
Seattle Central Community College:

AFTER PARKING:

Make your way to the front of the main campus bldg.(red brick) as it faces Broadway.

Enter from the street through the center doorways. Directly in front of you
will be a pair of elevators.

Take one of them to the 5th floor. Exit the elevator and proceed across the
large open area until you come to a hallway on the left.

Follow the hallway until you arrive at the first set of double doors on your
left. This is the entrance to the Commercial Photography Studios (rooms
5156-5158) where the meeting will take place.

Howard Choder, aka "The Tax Man", worked for the Internal Revenue Service for 15 years, then left to begin his own practice. He has a unique understanding of the "gray area" that many creative independent contractors work in. The knowledge that he obtained while working for the government can now benefit you!

Tax Planning, Payroll Taxes, Tax Penalties, Itemized Deductions, IRS Audits, and much more!

Put it on your calendar now!

No rsvp necessary.

Tuesday, November 17, 7:00pm-9pm, Doors open at 6:30

SODO PHOTO Map Link: http://www.mapquest.com/maps?city=Seattle&state=wa&address=2020+Airport+Way+S

WHEN: Thursday, January 21st; Presentation begins at 7 pm, Doors open at 6:30p

Lou Sez:

"If, as a photographer, you've thought of yourself as sort of a director, good. Get used to the moniker. If you haven't, that whooshing sound you're hearing is the torrent of change in the photography industry rushing past you. Capturing motion is now a job requirement for photographers. Capturing compelling motion requires a slight shift in the way you are used thinking about pictures. It starts with a story."
For further information from Lou about this topic please read the article wrote for the the August issue of Digital Photo Pro.
http://www.digitalphotopro.com/business/will-video-kill-the-still-photography-star.html & http://photocinenews.com/ (Lou is one of the founders)

Lou Lesko Bio

Lou is a fashion photographer and commercials director who started shooting pictures professionally in 1984. He made his directing debut in 1999 with a public service announcement (PSA) for breast cancer awareness. The breast cancer PSA, which was written by Lou, ran for three years nationally. In 2004 he began writing about the photography industry for Digital Photo Pro magazine. An irreverent style of writing and a best selling book about the advertising photography world, Advertising Photography: A Straightforward Guide to a Complex Industry, that was published in 2007 paved the way for Lou to become the Editor at Large for the National Geographic Assignment Blog.
Lou is a graduate of the English writing program at the University of Southern California. He is also the founder of Blinkbid business software for creative professionals, and one of the founders of the Photocine News. He continues to be regular contributing writer to several blogs and magazines. Lou lives in California splitting his time between Los Angeles and San Francisco, avoiding Interpol for a small incident that occurred in Brussels a few years back.

No rsvp necessary, pay at the door.

Hope to see you there.

DIRECTIONS: SEATTLE CENTRAL COMMUNITY COLLEGE

Map To Campus

PARKING

The entrance to the Campus garage is located at the corner of Harvard and Pine-one block west of Broadway on Capitol Hill.

AFTER PARKING

Directions to the New 5th Floor Studios of the Seattle Central Creative Academy:

Make your way to the front of the main campus bldg.(red brick) as it faces Broadway.

Enter from the street through the center doorways. Directly in front of you will be a pair of elevators.

Take one of them to the 5th floor. Exit the elevator and proceed across the large open area until you come to a hallway on the left.

Follow the hallway until you arrive at the first set of double doors on your left. This is the entrance to the Commercial Photography Studios (rooms 5156-5158) where the meeting will take place.

The American Society of Media Photographers (ASMP) invites all artists and creative professionals to join us on Wednesday, December 16^th at Pravda Studios for a FREE seminar discussing copyright law for those who need it most.

Doors open at 6pm and the seminar starts at 7pm. Arrive early and network among Seattle's creative community while enjoying a bounty of delicious appetizers and beverages.

After the social/networking hour four intellectual property lawyers will speak to the audience in a discussion format. This format, using plain English, is designed to cut through the legalese and demystify the steps you can take to better protect your work. These steps are applicable to many artistic disciplines. Our panel of experts will offer practical advice to protect your creative property, your livelihood, and your time and money. Q and A follows each discussion.

At the end of the seminar, follow along as our experts project an online demonstration, walking you through the steps to actually file a copyright registration. Our panel of experts will be on hand to help answer questions.

• "Embedded metadata as copyright information"

Using the "Plus" standard.

• "Hitting them where it hurts"

Using the DMCA to get a response to your "Cease & Desist" letters.

• "Creating a good photography license"

Writing licensing agreements that incorporate specific rights covered by Copyright law.

• "Practical steps in protecting your work"

Discussion of: registering, including visual mark, embedding info in metadata, and staying vigilant with your contracts.

• "Filing a copyright walkthrough"

Attorneys will be available to assist with actual filing of copyrights.

• "Copyright 101"

Basics for all Photographers and Artists

• "Fair use basics"

When should you be concerned about your photo/artwork violating another's copyright? When should you consider legal action if someone else is using your image?

• John E. Grant. John E. Grant is the founder and principal attorney for Imua Legal Advisors. John focuses his practice on copyright law, Internet law, and general business law.

• Joleen Hughes. Recently named one of the top 100 Women in Tech by TechFlash, Joleen has over 12 years of experience representing a diverse range of clients.

• Nicholas Mitchell. Is a senior associate for the Hughes Media Law Group, which focuses on intellectual property disciplines including strategic business development, video and casual gaming, drafting and negotiating online services, media development and marketing agreements.

• Todd Alberstone is a Technology and New Media lawyer with over 22 years experience, ten years as Assoc. General Counsel at RealNetworks, Inc., and Chief Privacy Officer since 2005.

ASMP Seattle Event: dpBestflow.org; I Need a Workflow that Works for Me

WHEN: Thursday, April 8, 7:00pm-9pm, Doors open at 6:30
WHERE: Kane Hall, Room 220, University of Washington

ADMISSION: Free for members and non-members, but you must register

Greetings all,

Do you have a nagging feeling you can manage your images better and faster? Are you insecure about your archiving and backup systems? Are you ever disappointed in the final output of your work? Then attend this free seminar with Peter Krogh, the author of The DAM Book (O'Reilly, 2009), the most widely used reference on collection management for photographers, and learn about dpBestflow, the definitive digital imaging resource for gaining efficiency, profitability and excellence. Peter is an Alpha Tester for Adobe imaging software, and is part of the prestigious Microsoft Icons of Imaging program. Peter is the senior project manager and a major contributor of the dpBestflow project.
Seminar topics:

• Make informed decisions about choosing the best workflow for your needs


• Maintain the color intent and quality of your work


• Understand how to choose hardware and software that is optimal for what you do


• Preserve your digital image files (and the work that you do to them) for the short and long term


• Communicate more effectively with clients, printers, digital labs or anyone else handling your files


• Work more efficiently so you can focus on creating great images and growing your business


Put it on your calendar now! Register at: https://asmp.org/education/event/register?venue_id=310


Hope to see you there,


Otto Greule
206.250.3397

Hale's Brewery & Pub sits between the Fremont and Ballard districts of Seattle, on Leary Way., Right around the corner from the Ballard Fred Meyer store.

Anyone from the photographic community is welcome, ASMP membership is not required. 21 and over only.

6-9pm.